Montreal, Quebec (April 24, 2018) – In an unprecedented business strategy, a growing number of food service providers across North America are launching gift card and loyalty programs to better compete with mobile-app-based food ordering and delivery services. Leading food service institutions, including American Food & Vending, Aramark, Continental Food Services and Dana Hospitality, have adopted the DataCandy customer engagement platform.
As dining competition and consumer-driven demands for convenience rise, managed food service vendors are capitalizing on DataCandy’s proven gift card and loyalty software to proactively attract and retain in-house diners. The leading platform features mobile-based ordering capabilities, which according to reports, can help increase dining among in-house employees by an estimated 20 percent.
DataCandy software seamlessly integrates with most points of sale and captures data in real time, so food service providers can easily collect, track, and analyze valuable customer information. Vendors can leverage a variety of reports and dashboards to understand purchasing patterns and other insights in order to increase production of top-selling items, decrease food spoilage and retain diners.
“With access to new technology becoming increasingly widespread and expected, employees are looking for more convenient and rewarding ways to dine,” says Lorne Schwartz, CEO of DataCandy. “We’re pleased to help managed food service vendors stay competitive in the quickly evolving hospitality landscape.”
DataCandy is a North American leader in loyalty and gift card software solutions for retailers and restaurants of all sizes. The company’s simple, scalable, secure and affordable platform is used at over 10,000 locations across Canada and the United States by over 700 companies, including the ALDO Group, Familiprix pharmacies, St-Hubert restaurants and the 40 brands that make up the MTY Food Group. To learn how unwrapping customer insights can drive customer relationships, visit www.datacandy.com.