Blog

Insights and trends spanning the Gift Card and Loyalty industry.

Why Your Small Local Business Needs a Gift Card Program

Many small businesses don’t feel the need to offer gift cards for a handful of reasons. Maybe they consider themselves too small, already offer gift certificates or just don’t know where to start. But if you don’t sell gift cards yet, you’re ultimately missing out....

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Is Mobile Ordering the Future?

Mobile Ordering (MO) seems to be the way of the future. The idea is brilliant. But with every idea, there are flaws. Here are some pros and cons!

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When Loyalty Is Right For You

Loyalty; it’s a term that has a lot of buzz. Every company wants loyalty from customers, and many believe loyalty programs are the way to go. Customers then complain that they are part of too many programs – but are they part of the good ones?

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